Marketing (hospitality and tourism direction)


Core courses:
Communication Management,   
Marketing Strategic 
Introduction to Marketing 
Consumer Behavior  
Advertising Management 
Marketing Research  
Media Planning  
Branding strategy  
Internet Marketing   
Marketing Financial Services 
Pricing Strategies 
Strategic Marketing Planning and Management 
International Marketing Management 

Front office operation
Housekeeping Operation
Food and Beverage Skills
Food Production Operation
Introduction to Tourism and Hospital
Introdution to Hospitality
Chinese for Hospitality
English for Hospitality

Contact Us

School of International Education
Beijing Institute of Graphic Communication

Address: No.1 (band -2)Xinghua Street, Daxing District, Beijing, 102600, P. R. China

Miss. Chen Miaoling
Vice Dean
School of International Education
Phone: +86-10-60261617

Miss. Wang Ying
Supervisor of Degree Programs
School of International Education
Supervisor of International Affairs
Phone: +86-10-60261010

Miss. Zhou Yan
Supervisor of Chinese-Language Training Programs
Supervisor of International Affairs
Phone: +86-10-60261002